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Platform Strategy - Dark editorial illustration showing a glowing Steam orb casting golden light against the shadow of a towering corporate monolith — a visual metaphor for Valve's strategic defiance of Microsoft's platform dominance.

How Microsoft Handed Valve and Linux Its Biggest Win – Platform Strategy Case Study

Posted on May 10, 2026May 16, 2026 by Aye Stephen, MBA

When you pressure a competitor into solving a problem they never planned to solve, you might just disrupt yourself. The Valve–Proton story is a valuable lesseon in form of a platform strategy case study for Christensen’s Innovator’s Dilemma in real time – told by someone who saw it coming from the inside. After a long…

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Bad Bunny Super Bowl 2026 product management lesson: divided stadium showing backlash vs engagement

Product Mangement Lessons from From Bad Bunny’s Superbowl Attendance

Posted on February 18, 2026May 16, 2026 by Aye Stephen, MBA

When you think about product management lessons, a Puerto Rican reggaeton artist probably isn’t the first person who comes to mind. But Benito Antonio Martínez Ocasio—better known as Bad Bunny—has built one of the most successful brands in modern music through strategies that product managers would be wise to study. Bad Bunny isn’t just popular;…

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Product Sunset Strategy - Dark editorial illustration of a declining product lifecycle — symbolizing the strategic decision to sunset and discontinue a product

When It’s Time to Kill a Product: The Hardest Decision in Product Management

Posted on February 5, 2026June 20, 2026 by Aye Stephen, MBA

Every product has a lifecycle. And every product manager, at some point in their career, will face one of the most emotionally challenging decisions in the profession: knowing when it’s time to let go, when it’s time to define a product sunset strategy. Sunsetting a product isn’t admitting defeat – it’s demonstrating strategic maturity. Yet…

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Top edX Courses for Product Managers of every Career Stage

The Top edX Courses for Product Managers in Every Career Stage

Posted on January 30, 2026June 23, 2026 by Aye Stephen, MBA

This post is an update to my 2024 article “Mastering Product Management with Coursera: The Top 5 Courses for Every Career Stage.” Unfortunately, Coursera has since discontinued free auditing for most courses, making it difficult for learners to access quality content without upfront payment. edX remains a strong alternative that still offers free audit access…

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Dark editorial illustration of a product roadmap shielding the past — Kodak as a cautionary tale about transformation failure

Your Roadmap Is Protecting the Past: What Kodak Teaches Product Leaders About the Real Reason Transformations Fail

Posted on January 25, 2026May 16, 2026 by Aye Stephen, MBA

When people talk about digital transformation, they usually mean legacy technologies waiting to be replaced by newer, more efficient ones – mainframe systems moving to the cloud, physical business models finding a digital equivalent. The list of examples is long and familiar. And the discussions surrounding them are almost always reactive: they begin when digital…

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Dark editorial illustration of a product roadmap shielding the past — Kodak as a cautionary tale about transformation failure

Why Defining Your Ideal Customer Profile (ICP) Is the Cornerstone of Product Management Alignment

Posted on October 14, 2025February 10, 2026 by Aye Stephen, MBA

Few things in product management are as difficult – or as essential – as achieving alignment. Every company says it wants to be “customer-centric,” yet teams often end up working toward subtly different interpretations of who that customer really is. Marketing runs campaigns that attract volume but not fit. Sales closes deals that stretch the…

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