Product Leadership Beyond the Roadmap
“I don’t sell cars; I sell engines. The cars I throw in for free, since something has to hold the engines in.” // Enzo Ferrari, Founder of Ferrari The luxury car industry has, since 2024, put together a winning streak of failed digital transformation that you couldn’t have scripted better. Jaguar deleted its brand, relaunched,…
Working with Claude, Gemini or ChatGPT is starting to feel like working with the AI we know from science fiction – and it’s reshaping what AI product leadership actually looks like in practice. Not the menacing kind – Terminator, the Matrix. Though we’d be naive to pretend that future isn’t on the table if AI…
Every team has one. The colleague whose wins are always personal and whose failures are always someone else’s. The peer who agrees with you in private and contradicts you in the room that matters. The manager who stays ice-cold under pressure that would rattle anyone else – and never quite explains why that coldness always…
Few things in product management are as fundamental-and as frequently misunderstood-as the value proposition. Every company claims to offer value. But what does that really mean? And how do you ensure your product actually delivers on that promise? In my previous post on Why Defining Your Ideal Customer Profile (ICP) Is the Cornerstone of Product…
When you pressure a competitor into solving a problem they never planned to solve, you might just disrupt yourself. The Valve–Proton story is a valuable lesseon in form of a platform strategy case study for Christensen’s Innovator’s Dilemma in real time – told by someone who saw it coming from the inside. After a long…
When you think about product management lessons, a Puerto Rican reggaeton artist probably isn’t the first person who comes to mind. But Benito Antonio Martínez Ocasio—better known as Bad Bunny—has built one of the most successful brands in modern music through strategies that product managers would be wise to study. Bad Bunny isn’t just popular;…